PAM

PAM, short for Perks and Mini, started in Melbourne in 2000 and describes itself as an independent brand and creative studio. Its world takes in music, nightlife, art and, most of all, a fun and unusual approach to clothing. Expect T-shirts, sweatshirts and pants from a label that treats fashion as one part of a bigger creative project.

PAM puts out two seasonal collections a year and often works with outside artists. Recent examples include a collaboration with Coco Star Sims and stage outfits made from archival pieces for Mike D's 5D tour. The AW26 collection is called "The Last 2 Million Years". PAM has its own stores in Melbourne and Sydney, and its clothes are sold online and in shops across Australia, Asia, Europe, the UK and North America.