Cruna

Cruna is a trouser specialist from Vicenza, in northern Italy. The name is Italian for "eye of the needle", a nod to the country's tailoring tradition. Alessandro Fasolo and Tommaso Pinotti founded it in 2013, and the trousers are made in Italy from Italian fabrics, in the label's own region.

The range covers stretch-cotton chinos, cropped pleated trousers with an elasticated waist, relaxed linen pairs, wool trousers, cargos and shorts. Colours run through navy, black, beige, khaki and grey. Many pairs are cut a touch short and carry a sharp crease, so they sit between smart and sporty. Every pair has the Cruna logo on the right side. Jackets, T-shirts and polos have since joined the trousers.