John Simons

John Simons has been a name in British menswear since 1955, when he started out as a window dresser for Cecil Gee. He went independent in the early 1960s with a market stall in Hackney, opened Clothesville on Mare Street in 1963, then The Ivy Shop in Richmond in 1964, which brought the Ivy League look, and Baracuta, to the UK. Today there is a single shop in Marylebone, London.

The edit mixes heritage brands with vintage, all seen through mid-century American and European style. Expect Baracuta, Sebago, Stetson Hats and Dehen 1920 for the Americana side, alongside Jamieson's of Shetland knitwear, Vetra French workwear, Alan Paine and L'impermeabile. It has stocked Paraboot since 1984, making it the brand's longest-standing UK stockist.