Ann's Cottage

Ann's Cottage has been the fixture of Polzeath's seafront since 1978, when it started out selling surfboards and wetsuits to anyone heading into the water there or along the coast at Fistral. It's grown into a proper surf and lifestyle stop across nine shops, still checking the swell for you with its own beach cams before you've even parked up.

The rails carry over 150 brands, and the edit leans into that Cornish coastal mix: wetsuits and surf hardware from Florence Marine X and O'Neill, boardshorts and everyday layers from Rhythm and Roark, footwear from Cariuma, Olukai and HEYDUDE, plus jewellery from Joma and Pura Vida for the walk back up from the beach. Heritage surf basics sit alongside outdoor and streetwear pieces, so it works as well for a coastal day out as for actually catching a wave.