Wood Wood

About Wood Wood

Wood Wood is a Copenhagen label, founded in 2002 and based in Nørrebro. It began as a small shop selling T-shirts and grew into a full fashion brand. Co-founders Karl-Oskar Olsen and Brian SS Jensen grew up with graffiti and street culture in the 1990s, and that shapes the mix of streetwear, sportswear and high-end fashion, with art and music never far away. There have been more than 50 collaborations, including Nike, Asics, Barbour, Eastpak, Lego and Adidas. Sigrid wore a yellow Wood Wood T-shirt in her "Strangers" video, which gave the label international exposure. There are stores in Copenhagen and Berlin, plus an online shop.