Tonywack

About Tonywack

Tonywack was founded in 2012 in South Korea, taking its reference points from 1960s and 70s European punk and youth culture, with nods to Joy Division and Television. The label works classic tailoring, such as double-breasted coats and blazers, alongside rougher pieces like Western shirts and leather jackets, blending the two into a single wardrobe. Fabric development is central to how they work: Tonywack collaborates directly with manufacturers to create materials tailored to each collection rather than buying off the shelf. The result is a masculine, tailoring-led approach with an edge of rawness running through it. Tonywack is stocked at Andreas Murkudis in Berlin.