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SUNDEK

SUNDEK

United States · since 1958

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About SUNDEK

Sundek began in San Francisco in 1958, when SUN-DEK of California, a swimwear maker dating back to the early 1940s, added a small line of nylon and cotton-nylon shorts made for surfing. It was one of the first brands built around the sport. In the 1960s it spread to Hawaii and the East Coast, helped by colourful printed cotton and Velcro closures in place of zips. Young surfers were sponsored to spread the word. The Rainbow Boardshort arrived in 1972, designed for California surfers, with a double layer of quick-drying nylon, triple stitching and a rainbow across the back. Once mainly sportswear, it has become a beachwear classic.

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