PROTOtypes

About PROTOtypes

PROTOtypes was founded in 2021 by Laura Beham and Callum Pidgeon, who spent around five years on the early VETEMENTS design team alongside the Demna brothers. The label showed its first runway collection at Paris Fashion Week for 2023 S/S. Rather than producing new clothing from scratch, PROTOtypes builds around upcycling and reuse, working across three lines: the Second Life Line, Proto Packs and Proto Prints. Its main line takes deadstock garments and fabric and reworks them into wearable pieces, putting sustainable production at the centre of how the brand designs and makes clothing.