Paratodo

About Paratodo

Paratodo means "for all", and the name sums up the brand's starting point: a response to the lack of humanitarianism in fashion, with philanthropy built into how it works. The clothes follow the same idea, relaxed and genderless staples given unexpected twists rather than strict menswear or womenswear lines. Knitwear is a real focus, including tri-colour alpaca sweaters made in Peru, alongside pieces like the Norman jacket, Yeti cardigans and Tae trousers. Collections move with the seasons, with new colours and textures added to returning favourites each autumn and winter.