Paracia

About Paracia

Paracia is a Madrid footwear brand, started in 2015 by childhood friends Knu and Bene. Their guiding line is "Enchant The Mundane", the idea of finding a little more joy in everyday moments, and the shoes follow it. The range takes classic footwear shapes and reworks them with a mix of practicality, creativity and modern details. The brand talks about balancing the practical with the creative, and about choosing materials carefully so each pair is comfortable and reliable. They're meant to be dependable companions for daily life. If you're in Melbourne, UP THERE stocks the collection in store as well as online.