Labels / Papa Nui
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Papa Nui

Australia

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About Papa Nui

Papa Nui is a Queensland, Australia label that looks at surf culture through a military lens. It draws on his father's WWII service in the South Pacific and a fascination with how GIs in the field customised and repurposed their kit. Every product starts from a specific need, and the main range is made in Japan.

You'll find caps and boonies, including hats in light cotton poplin, jackets in OD HBT and Frog Skin Camo with genuinely useful pockets, and Combat Beach Trunks in the same camo. There are 100% cotton tees made and printed in the USA and Australia, plus sew-on patches and buttons for personalising your hats.