Labels / Palladium
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Palladium

France · since 1920

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About Palladium

Palladium began in Lyon, France, in 1920, making tyres for the early aviation industry from canvas layered under vulcanised rubber. When demand fell after the Second World War, the brand turned its rubber and canvas know-how to footwear, opening a plant at Pont-de-Chéruy. The tough Pallabrousse boot followed in 1947, built for the French Foreign Legion and tested across North Africa and the Atlas Mountains, with the Pampa arriving in 1949. During the Paris strikes of May '68, the Pallatennis became an unofficial uniform for student leaders. Palladium later found a following among non-conformists and released one of the first sustainable footwear lines.