Olukai

About Olukai

OluKai makes footwear for people who live and play by the water, and its story began in 2005. Inspired by the Hawaiian islands, the brand blends craftsmanship, style and comfort, so each step feels a little like a walk on the beach. Three core values guide the label: 'Ohana (family), Aloha (selfless giving and care) and Quality. Every pair is designed with care from the first sketch to the finished product, using carefully selected materials. Retailers describe the range as laidback yet premium, with soft materials, arch support and water-friendly finishes. OluKai is also a Certified B-Corporation, and in 2014 it founded the Ama OluKai Foundation, a non-profit in Hawai'i that works to preserve Hawaiian culture.