Helmut Lang

Helmut Lang started in 1986, and the label has built its name on minimalist design. The clothes are known for carefully cut, sharp lines and elegant silhouettes, which is the reason people tend to reach for it when they want something clean and considered rather than loud.

The fabrics are a big part of the appeal. Helmut Lang works with high quality and high tech materials, so the pieces are made to hold that precise shape rather than just sit on the hanger looking sharp. If you like your wardrobe pared back, with cut doing the talking instead of logos or prints, this is a label worth a proper look. Caliroots stocks the range if you want to browse it.