FRAME

About FRAME

FRAME was founded in Los Angeles in 2012 by Jens Grede and Erik Torstensson. It started out making hand-crafted denim and has since grown into a full ready-to-wear line, working in denim, cotton, leather and cashmere. The brand describes its style as California ease meeting Paris sophistication, built on quality and craftsmanship, and says it follows sustainable and fair manufacturing practices. FRAME sells through its own stores and website, as well as leading luxury department stores and boutiques worldwide. Its denim has built a strong following, with pieces like the Le Skinny de Jeanne jean gaining wide recognition.