Fear of God

About Fear of God

Fear of God is Jerry Lorenzo's California-born label, launched in 2013. It sits somewhere between streetwear and minimalism, and it's known for oversized silhouettes and muted, neutral palettes. Shapes lean on the 90s, and the core of the range is hoodies, t-shirts and shorts, the sort of pieces you can pull on without much thought. The main line also stretches to sculptural suiting and oversized layers. In 2018 came ESSENTIALS, a diffusion line that brought the label's staples, such as tees and sweats, to a wider audience. More recently it has added a sneaker offering. If you like your clothes roomy and quiet in colour, start here.