BOW WOW

BOW WOW is a Japanese label that takes vintage American sportswear, military clothing and workwear as its starting point, then works through the details with real care. The pieces are made to look and feel lived-in from the first wear, thanks to authentic aging techniques and thoughtful distressing.

You'll find hoodies, sweatpants, denim and flannels, all cut in relaxed silhouettes and made from premium fabrics. It's a good fit if you like the character of a well-worn vintage piece but want something Japanese-made and built with a bit more precision. Think heritage-style staples with a softened, naturally aged finish, rather than anything stiff or box-fresh.