Ma.Strum

Ma.Strum is a British menswear label that began in 2008 as a partnership with the Massimo Osti Archive, which preserves the work of the Italian designer behind Stone Island and C.P. Company. It has been independent since 2011 and remains privately owned, led by CEO John Sharp.

The design work is built on research into how the wearer engages with a garment and is protected by it, and on three pillars: Form, Fabric and Function. The look draws mostly on sportswear, performance clothing and military design, with technical fabrics, utilitarian detailing and practical construction. The name has been interpreted as "Master of Arts", which suits a brand that cares about craft and purpose.