Alcohol Blanket

Alcohol Blanket is the brainchild of Ollie Lock, and it's a label with a sense of humour. The name comes from the phenomenon of the same name, and the hoods are what keep you warm, which is the joke. It's the kind of brand that often references films from our youth, so if you grew up on the right movies, you'll probably spot a nod or two in the designs.

Slam City, the shop that stocks it, counts Alcohol Blanket among its new favourite brands. That's a good sign if you like discovering something before everyone else does.